Wawasanex - Rethinking Public Policy

Rethinking
how policy is shaped,
debated, and delivered

A dynamic policy startup with a fresh take on public policy — focused on tech, competitiveness, and making life better.

Background

Wawasanex is a dynamic public policy startup based in Malaysia established on 30 October 2024, built with the ambition to rethink how policy is shaped, debated, and delivered. Wawasanex is driven by a clear mission: to develop innovative, evidence-based solutions across three strategic themes — empowering a sustainable technology ecosystem, enhancing competitiveness, and improving quality of life.

As a growing startup in the policy space, Wawasanex positions itself as a collaborative platform that connects policymakers, industry leaders, and researchers to tackle complex challenges with fresh ideas and bold thinking. With a focus on impact, innovation, and inclusivity, Wawasanex is committed to advancing transformative policy approaches that shape a better, more resilient Malaysia.

Our Logo

Wawasanex W Logo

The Wawasanex logo combines modern structure with cultural meaning. The stylised W is drawn from the visual language of Batik, referencing the intricate handcrafted patterns that have long defined Malaysia’s cultural identity as both a trade commodity and diplomatic symbol during the Malacca Sultanate.

In Batik, each piece is unique and each line drawn with intention. It is a process rooted in patience, skill, and human expression. This quiet individuality reflects the spirit of the Fifth Industrial Revolution that is driven by individual personalisation, where technology does not replace human beings but rather enhances their ability to create, personalise, and contribute meaningfully.

Systems & Motion

Although minimalist in form, the logo evokes the interwoven logic of flowing lines and layered motives echoing networks and systems, a quiet representation of the complex connections that shape our world.


In that network, we see not just structure but motion: a symbol of an ecosystem in flux, shaped by the interaction of people, ideas, and technologies.

Purpose & Future

Wawasanex sees itself as part of that motion. We are not chasing automation for its own sake but working toward a technology ecosystem where sustainability is built in, not bolted on. We are not advocating competitiveness as pure speed or scale but as a deeper capability driven by insight, creativity, and relevance.


And we do not treat quality of life as a separate social goal but as the true measure of progress, the outcome that validates all others. This is what the logo represents: a respect for tradition, a commitment to design, and a belief that the future is not built in isolation but is formed line by line in countless shapes and forms.

Wawasanex W Logo

Our Strategic Themes

Sustainable Technology Ecosystem

Empowering innovation through forward-thinking policies that support technology development, digital transformation, and responsible AI adoption.

Enhance Competitiveness

Driving economic growth through strategic policy design that improves market regulation and Malaysia's global competitive edge.

Improve Quality of Life

Advancing inclusive policies focused on gender equality, consumer choice, and human-centered governance.

Content

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Meet Our Team

Tarmizi Anuwar

Founder & Managing Director

Tarmizi Anuwar is the Country Associate for Malaysia at the Consumer Choice Center and the Founding Director of Wawasanex, a public policy startup built to rethink how policy is shaped, debated, and delivered in Malaysia. With over a decade of experience in public policy and think tanks, he conducts policy research, monitors regulatory trends, and advocates for reforms that advance economic growth, lifestyle freedom, and technological innovation.


With over a decade of experience in public policy and think-tanks, he has developed strong expertise in government affairs, regulatory advocacy, stakeholder engagement, and legislative analysis. Tarmizi holds a Master of Arts in Human Rights and Democratisation from Mahidol University and a Bachelor of Education (Physical Education) from Universiti Putra Malaysia (UPM). He is currently pursuing his PhD in Development Studies at the Institute of Malaysian and International Studies (IKMAS), National University of Malaysia (UKM), where his research focuses on talent development, social capital and social networks.

Adli Amirullah

Co-Founder and Chief Economist

Adli Amirullah is an economist by training with over eight years of dedicated experience in public policy, specialising in e-commerce, technology, and SME development. He has authored more than ten independent studies covering a wide range of topics, including taxation, trade, business regulation, and intellectual property. His career has equipped him with a distinctive blend of economic analysis and policy expertise. With a strong aspiration to integrate public policy into strategic roles, he is passionate about leveraging his knowledge and experience to drive impactful decision-making and business growth.


He has held key roles across think tanks, government-linked agencies, and the private sector, including as Senior Economist at the Institute for Democracy and Economic Affairs (IDEAS), Senior Analyst in the Strategic Planning Division at TERAJU, and Public Policy Manager at Shopee Malaysia. Across these roles, Adli has contributed to shaping evidence-based policies, fostering public-private collaboration, and advancing Malaysia’s digital and economic transformation agenda.


He holds a Bachelor of Economics (Honours) from the International Islamic University Malaysia (IIUM) and a Master of Research (MRes) in Economics from the University of Malaya, specialising in public economics and policy modelling. He was awarded the Royal Education Award (Anugerah Pelajaran DiRaja) for his undergraduate achievements and received the prestigious King’s Scholarship (Biasiswa Yang di-Pertuan Agong) for his postgraduate studies.

Dini Nurhani

Co-Founder and Creative Analytics Director

Dini Nurhani is the Assistant Manager at the Strategy & Policy Division of Wanita Berdaya Selangor, where she spearheads initiatives focused on gender equality, inclusive economic development, and systemic reform. Her multidisciplinary experience spans the public and private sectors, having previously held roles as an Assistant Director at the Malaysia Competition Commission under the Ministry of Domestic Trade and Costs of Living, Shopee, and CARSOME. These roles shaped her expertise in market regulation, digital transformation, and consumer-oriented strategies.


Her strategic portfolio encompasses ESG policies and inclusive development guided by principles of fair competition, ethical innovation, and human-centered governance. With a storyteller’s instinct, Dini brings complex issues to life through data narratives, gamification and creative advocacy to engage stakeholders and drive meaningful impact. Dini holds a Bachelor’s Degree in Economics (Hons) from the International Islamic University Malaysia.

Shape the Future of Policy

Join us in building transformative policy approaches for a more resilient and competitive Malaysia.

© 2025 Wawasanex. Rethinking public policy for Malaysia.